Step into the foundations of successful development with an in-depth masterclass on project concept and design, led by two highly experienced industry experts, Tanya Martin and Ian Murray.
This session explores how strong development outcomes are shaped well before approvals and construction, through clear vision, deep market understanding, and thoughtful placemaking. Drawing on real-world case studies, Tanya and Ian will unpack how developers identify what’s missing in a market, translate buyer insight into design decisions, and manage risk across the early stages of the project lifecycle.
Participants will gain practical insight into stakeholder consultation, community engagement, regulatory considerations, and the design principles that create places people want to live in and return to. The session will also examine how placemaking evolves over time, balancing commercial outcomes with exceptional user experience.
This session forms part of the Develop Masterclass Series, designed to build end-to-end development capability across the full property lifecycle. Participants can enrol in individual sessions, a three-session bundle, or the full six-session program.